Writing Successful Job Application Letters

A job application letter with your CV is a letter of introduction and is usually the first thing that a prospective employer requests.  The application letter allows you to:

• showcase your understanding of the employer
• pitch yourself by underlining your strengths
• draw attention to additional information that does not fit into a CV
• present your motivation and adaptability.

A well written application letter can capture the employer’s attention and the main purpose of the letter is to get your CV read and given full consideration. Therefore it is worth taking the time to get it right.

Style and Format

Like your CV, your application letter may differ in format and style, depending on your objectives and the situation.  However, the application letter should follow the general guidelines for all business letters.  

• It should have an introduction, a body and a conclusion. 
• Ideally it should be no more than one page with short and punchy paragraphs.
• Always analyse the job advert / job description and person specification, and identify requirements before writing your letter.
• Ensure your letter is free from grammar or spelling mistakes and is well presented. 

It is all about selling yourself and you should sound confident and convince the potential employer that they should pick you. 

Remember to keep a copy of any application letter you send out as they might contact you later for an interview. However, you should always write a letter that is tailored for the specific company that you are applying to and not just write a letter and keep photo-copying or re-printing.

Introduction

Use the title of the job and the reference number as a heading.  Start by expressing your interest in the job.  You need to mention where you saw the advert and any specific information the employer requests. 

Content

Start from the employer’s perspective rather than your own. Tell them what you can contribute to the organisation rather than how they can benefit you. 

• Tell the employer about your present job and why you are looking to move on.
•  Explain why you are interested in this role and demonstrate an understanding of what it is likely to involve. 
• Make it clear why you would like to work for this particular employer. Demonstrate enthusiasm and evidence of research into such aspects as their successes, involvements or values. After all, research ability is always a key element employers are looking for in library and information professionals!
• Highlight the ways in which you are suitable for this position and summarise your skills, qualifications and major accomplishments related to the job, but do not simply reiterate your resume. 
• Provide evidence of your key strengths by referring to experience listed on your CV.  Aim to show that your key strengths reflect the requirements of the employer and the position.

You also need to answer any specific questions posed by the advert or job details.

Conclusion

The conclusion should round the letter off, leaving the employer with a positive image. It should summarise the selling points made in the letter, mention any items (including the CV) you are enclosing, and show willingness to provide any further information that the employer may need.  State when you will be available for work, ask for an interview, suggest a time and mention that you will confirm the appointment.

Email Application Letters

Many employers request email application letters.  An email application letter needs to be an abbreviated version of an ordinary application letter.  It should have shorter paragraphs which are easier to read on screen.  If possible, make sure that the key points are covered in the first screen so that the employer does not have to scroll down.  Last but not least, you may want to double check to make sure that your CV is properly attached before you press the ‘send’ button! 

The application letter acts as an encouragement to the employer. It says ‘Read my CV!’ If the letter looks impressive and professional, the employer will be ‘hooked’.